In this session, we discussed the quality and design of some graphics or photos that were provided, focusing mostly on color choices and potential adjustments. You expressed satisfaction with the black and gold colors, but showed uncertainty about the green and its compatibility with the other colors. The goal was to ensure the colors aligned with your branding and the message you want to convey, especially since green is linked to the heart center theme you are trying to incorporate.
We briefly touched on using Canva for design and content creation. You mentioned editing a project and expressed the need to ensure it resonated with your vision and messaging. The conversation included guidance on choosing the right visual elements, such as color shades, to convey the intended emotional and professional appeal.
Furthermore, the conversation pivoted towards a deeper branding strategy, discussing your coaching business’s focus areas. You highlighted the importance of inner healing and self-improvement themes in your coaching practice. You aim to help clients rid themselves of self-sabotage and limiting beliefs, emphasizing the necessity of inner work for leading a fulfilling life. We explored how to translate this core message into tangible digital media outputs using Canva, ensuring that the color choices and design elements echo your coaching philosophy’s depth and focus.
**Key Discussion Points:**
1. **Graphic Quality and Design Adjustments:** Concerns about certain images and colors not aligning perfectly with desired branding, leading to discussions on potential adjustments.
2. **Use of Canva:** Strategies to efficiently use Canva for creating and adjusting visual content to better align with branding and messaging needs.
3. **Branding and Messaging Strategy:** Delving deep into how the visual and textual content could be aligned to convey the messages central to your coaching philosophy, particularly focusing on inner healing and self-improvement.
**Assigned Homework:**
– Reevaluate the color palette and design elements used in your graphics to ensure they convey the intended emotional appeal and professional image.
– Explore Canva templates and tools that could help streamline the creation of visually-aligned content with your coaching themes.
**Noteworthy Points:**
– Importance of aligning visual branding with the deeper messaging of inner healing.
– Utilization of tools like Canva to support consistent and impactful branding in your coaching business.
Overall, the session was productive in identifying areas of visual branding that need adjustments and providing strategic insights into effectively communicating your coaching business’s core values through design and content strategy.